The application of patient satisfaction survey in health care venues has been used as a quality indicator of performance evaluation, according to Sanchez-Perez, Sanchez-Fernandez, Marin-Carillo, and Gázquez-Abad (2007), yet these responses are merely an individual’s perceptions.   Additionally, research of Lee, Khong, and Ghista (2006) indicated a lack of formal understanding on how to appropriately theorize the linkage between patient satisfaction […]